Digital marketer reviewing positive conversion rate optimization results on analytics tool

The 12 Best Conversion Rate Optimization Tools to Increase Sales

November 23rd, 2022 | Author: Mo Farazi | Conversion Rate Optimization

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If you’re looking to increase your website’s sales, then you’ll need to start using conversion rate optimization (CRO) tools. These tools can help you track your website’s traffic and see where people are dropping off, so you can make the necessary changes to increase your sales. Let’s review the 12 best CRO tools that are available to businesses today, so you have a brief overview of each conversion rate optimization tool and how it can help improve your website’s sales.

1. MouseFlow

MouseFlow is a CRO tool that allows you to see how users interact with your website. It records everything that users do on your site, so you can play back the recording and see where people are having difficulty understanding your site’s navigation or content. This information is valuable because it allows you to make changes to your site that will make it easier for users to convert into customers.

Mouseflow is a web-based tool that allows you to schedule tasks for your team, manage projects and complete work. It’s also really simple to use, with funnels and heatmaps making it easy to see and understand your data.

MouseFlow starts from 24€/month, but a limited free version is available.

2. ConvertBox

ConvertBox is a tool that allows you to create pop-ups and other forms of lead capture on your website. It’s an effective way to improve your website’s conversion rate because it allows you to collect leads from visitors who may not be ready to purchase something from your site yet. ConvertBox also has a wide range of customization options, so you can create forms that are specific to your brand and website.

The aforementioned advantages are really only the tip of the iceberg. Not to mention, proof also has an intuitive funnel segmentation tool and real-time analytics tracking. Quickly and easily create opt-in forms that match your website’s branding and design by utilizing drag-and-drop technology–it couldn’t be simpler!

ConvertBox costs a one-time payment of $495.

3. Lucky Orange

Lucky Orange is a CRO tool that provides heat maps and session recordings of your website’s visitors. This information is valuable because it allows you to see where people are clicking on your site and what they’re looking at. With this data, you can make changes to your website that will make it more user-friendly and increase your conversion rate.

The chat feature on Lucky Oranges is not only beneficial for guiding potential customers to make a purchase, but you can also co-browse with them to help resolve any issues they may be having.

Lucky Orange also provides funnel and form analysis tools to assist you in maintaining a successful campaign.

Lucky Orange pricing starts at $10 per month.

4. Attention Insight

Attention Insight is a tool that allows you to track how long users are spending on each page of your website and assigns attention scores to things like CTA buttons and more. This information is valuable because it allows you to see which pages are holding people’s attention and which ones are causing them to leave your site. With this data, you can make changes to your website that will keep users engaged and increase your conversion rate.

With the contrast checker, you can make sure that your website passes muster in terms of both usability and readability. This way, you can adjust your site as needed to create a better experience for users, which will lead to more conversions overall.

Attention Insight starts at €19 per month, but there is a limited free version.

5. Tars

Tars is a CRO tool that creates chatbots for your website. These chatbots can be used to provide customer support, collect leads, and increase sales. Tars is an effective CRO tool because it allows you to interact with visitors on your website in a way that is not intrusive and can lead to more conversions.

Tars also offers a wide range of customization options for your chatbot, so you can create a bot that is specific to your brand and website. You can also use Tars to create forms and surveys for your website, which can be valuable data collection tools.

Tars pricing starts at $499 per month.

6. Instapage

Instapage is a tool that allows you to create beautiful, high-converting landing pages to boost sales. It’s an effective way to increase your website’s conversion rate because it allows you to create pages that are specifically designed to convert visitors into customers. Instapage also has a wide range of customization options, so you can create landing pages that are specific to your brand and website.

Instapage has a personalization feature that allows you to create different landing pages for different target audiences. This is beneficial because it can help boost conversions.

This tool is priced starting at $149 per month.

7. Google Analytics

Google Analytics is a free tool that allows you to track your website’s traffic and see where people are coming from. It’s an essential tool for any business because it allows you to see how your marketing campaigns are performing and where you need to make changes. Google Analytics also provides valuable insights into your website’s conversion rate, so you can see what’s working and what’s not.

The best part? Google Analytics is free. If you want a more advanced version, there is Google Analytics 360, which costs $150,000 per year.

8. OptimizePress

Screenshot of OptimizePress home page, one of the best conversion rate optimization tools used by digital marketers.

OptimizePress is a tool that allows you to create beautiful, high-converting landing pages and sale pages that convert. You can create WordPress funnels and do A/B testing for your pages. OptimizePress also allows you to create membership sites and online courses.

You can also use OptimizePress to create forms and surveys for your website, which can be valuable data collection tools.

OptimizePress pricing starts at $99 per year for a single site license.

9. JivoChat

JivoChat is a live chat solution that helps you connect with your consumers immediately to improve conversions. Live chat allows your clients to contact you at any time, even if they are still interested and engaged. They don’t have to make a phone call or wait for an email; they can talk to someone right now while they are still interested and interested.

JivoChat’s live chat boxes are not only compatible with a plethora of devices and languages, but they also easily integrate into your already existing website design. JivoChat doesn’t stop at just staying engaged with customers– it aims to help you understand more about them, too, through customer experience and flow data.

JivoChat start at $13 per month with a limited free version as an option.

10. HubSpot

HubSpot is an all-in-one marketing platform that provides users with the tools they need to drive traffic, convert leads, and close deals. It’s an effective way to increase your website’s conversion rate because it provides you with everything you need to generate leads and turn them into customers. HubSpot also has a wide range of customization options, so you can create marketing campaigns that are specific to your brand and website.

HubSpot is free, with options for add-ons and some subscriptions for extensions and more.

11. Optimizely

Optimizely is a tool that allows you to test different versions of your website and see which one performs better. It’s an effective way to increase your website’s conversion rate because it allows you to find the perfect combination of design and content that converts visitors into customers. The Artificial Intelligence-powered platform of ‘Optimizely’ allows you to conduct tests on a variety of devices and platforms, including mobile apps, TV apps, and even IoT apps. It also aids in the identification of significant control groups as well as multivariate testing.

Pricing is not publicly available, but some estimates are approximately $50,000 per year.

12. Google PageSpeed

It’s not a good idea to keep your potential customers waiting, which is why Google PageSpeed is one of the best conversion rate optimization tools. It’s a free tool that analyzes your website’s speed and provides you with recommendations on how to improve it. Google PageSpeed also allows you to test your website’s speed on different devices and connection speeds, so you can make sure that everyone has a good experience on your site.

Improving your website’s speed not only helps improve your conversion rate but also helps you rank higher in search engines. That’s because Google considers website speed when determining where to rank websites in its search results.

There are no costs associated with using Google PageSpeed, making it one of the best free conversion rate optimization tools. However, if you want someone to help you implement the recommendations, you should hire a conversion rate optimization agency like Consultus Digital.

There are a variety of conversion rate optimization tools available, but these ten are some of the best. If you’re looking to increase your website’s conversion rate, then consider using one or more of these tools. Each tool is designed to help you improve your website in different ways, so choose the ones that will work best for your business.

The Premier Conversion Rate Optimization Agency – Consultus Digital

It can be difficult to know where to start when it comes to conversion rate optimization. That’s why you need an agency that specializes in this area and can provide you with the tools and services you need to increase your sales. At Consultus Digital, we have a team of experts who are experienced in all aspects of conversion rate optimization. We’ll work with you to create a personalized plan that will help you achieve your goals. We offer a variety of services, including A/B testing, website design and development, and lead generation. Contact us today to learn more about how we can help you increase your sales and get a free proposal.

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