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Reimagining the digital agency

A New Performance Model For The Ambitious Business

Our value proposition is simple; we generate more leads, sales, and revenue for your business resulting in a phenomenal ROI.

Our new-age performance model has made us one of the fastest-growing ads agency in Canada [2022]. Check out our success stories and get a free proposal.

HOW WE WORK

Our Winning Formula

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Immerse
Ourselves

We become a part of our client’s business – understanding your customers, objectives, and sales processes.

You’ll share access to your analytics so we can truly diagnose your performance.

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Build a
Growth Plan

After immersing ourselves we develop a comprehensive sales and marketing growth plan to achieve your revenue focussed goals.

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Acquire
Leads

Following the growth plan, we drive prospective clients to your website and generate sellable opportunities.

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Sell &
Modify

We analyze the data and adjust our plan accordingly.

Optimal performance is achieved through continuous tweaking of the program.

 

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"We'll not only generate the lead, but we'll modernize your sales processes to ensure you’re selling at an optimal rate"

STRATEGIC GROWTH STRATEGY

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Consultus Digital is Canada's leading performance marketing agency. With dedicated departments for each of the major digital marketing disciplines, our agency is structured to provide our clients with the best lead generation ideas and execution.

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Strategy Development

We take the time to truly understand you, your customer, your industry, your sales processes, and your objectives. Once we’re fully up to speed, we’ll audit your existing sales and marketing stack and develop a comprehensive roadmap to achieve your revenue-focused goals.

At the onset of any relationship, we outline specific, achievable, and measurable goals, such as: “increase organic traffic by 25% within 8 months” or “increase cross-sells by 10% among segment X by EOY.”

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Web Design

It’s vital to differentiate that website design services and website development services are not the same.

Website design is the aesthetic and usability of the site – it involves creating the layout and other visual elements. Website development is the process of coding the website design to create a functional website, bringing it to life.

We implement several principles to achieve an aesthetically pleasing layout that also offers an excellent user experience.

An important thing to keep in mind when designing or assessing a design is that the aesthetic is subjective. Several people may look at the same design and have very different feedback.

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Web Development

As the centrepiece of your digital strategy, it is incredibly important to get your website right. It is often the first impression a visitor has of your business and the basis by which you are judged.

Uniquely operate 24/7 and serve multiple people simultaneously – your website never has a sick day or a bad mood. Your site will say exactly what you want it to say 100% of the time. Your website’s first impression may be the only impression, so it’s essential to get it right. Make your site the employee of the month, every month.

Your website should never be understood as “done,” but rather, a living and breathing digital asset that continuously serves your visitors and customers. When done right, most websites won’t require a major overhaul for 3-5 years. Consider this when budgeting your time and capital.

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Instagram Advertising

Instagram is one of the most popular social media platforms in the world.

With over one billion active monthly users, Instagram is one of the most power social media platforms around. This makes Instagram Advertising vital to any business looking to share their story with a targeted audience while increasing conversions. If you’re looking for the best Instagram Advertising Agency Toronto has to offer, Consultus Digital is unbeatable.

Our social media experts can help you craft an Instagram Advertising strategy that gives you a competitive advantage.

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Facebook Ads

Facebook has more than 1.4 billion people on the platform – and over 900 million people spend time on Facebook every day. The scale of the Facebook user base is staggering, and it represents a massive opportunity for businesses if leveraged correctly.

At Consultus Digital, we cover all formats available through Facebook’s advertising platform:

  • Page Post Engagement Ads
  • Page Like Ads
  • Website Conversions
  • Event Response Ads
  • Offer Claim Ads
  • Video Views
  • Local Awareness Ads
  • The Carousel Format
  • Dynamic Ads
  • Slideshow Ads
  • Lead Ads
  • Canvas Ads

Position ads in front of your target audience with these options available through Facebook’s advertising platform:

  • Location
  • Education levels, institutions, etc.
  • Interests
  • Behaviour
  • Connections
  • Custom Audiences
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Reputation Management

Your brand’s reputation is one of its most valuable and vital assets. Consumers have the power and ability to perform research and leave reviews about their experiences. A poor online profile can have a direct effect on your ability to generate new business. It is imperative to control the online profile of your business.

Consultus Digital is one of Toronto’s leading reputation management agencies, specializing in creating and maintaining meaningful relationships between your brand and your customers.

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Programmatic Advertising

Programmatic advertising is a new way to reach a highly targeted audience through automated buying and selling of online advertising.

Ad display networks (Google Display Network) is a network of millions of websites and apps created to aggregate publisher inventory into a single package. This allows advertisers to have a centralized hub to buy ad space, allowing publishers to sell off inventory at a larger scale.

Programmatic advertising allows businesses – whether buying or selling ad space – to make data-driven decisions by identifying the best audience(s) at the right time.

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Search Engine Optimization

Search Engine Optimization (SEO) aims to place your website on the first page of search engines organically without paying. SEO is a vital part of digital marketing as it helps you get found when potential customers search for your products or services. A strong SEO strategy can generate the best ROI for your business, especially long term.

At Consultus Digital, we combine decades of experience with the latest SEO techniques to get you the sales you deserve. Our experts craft a bespoke SEO strategy that is unique to your business.

Our custom SEO services include:

  • SEO audit of your website to determine any technical issues
  • A customized action plan to improve your website and positioning
  • Monthly reporting to highlight progress and next steps
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YouTube Advertising

As the second-largest search engine in the world, your business needs to be utilizing YouTube.

YouTube Advertising allows you to communicate with your audience in a more impactful way. Through video or display banner ads, you can target your audience based on several factors like age, gender, interests, behaviours, and more.

Our experts at Consultus Digital can help your business build brand awareness, attract leads, and generate sales with YouTube Advertising.

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Bing Ads

Yahoo! and Bing are two of the main competitors of the titan search engine, Google. While they command a smaller market share, Yahoo!-Bing PPC advertising can be an effective way to collect additional leads and sales at a lower cost compared to Google.

Advantages of Yahoo!-Bing PPC include:

  • Less advertiser competition means lower CPCs, which can translate into lower CPL for your business.
  • Typically an older demographic of users (average age is 35+). This can play into the key target demographic for some businesses.
  • Bing has, on average, more “blue-collar” users than “white-collar” users, which can be advantageous based on what your business’ key target demographic is.
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Conversion Rate Optimization

A Landing Page can be one of the most crucial features of your digital strategy, especially when driving your paid advertising traffic to the most relevant and conversion-friendly landing environment possible.

A highly focused landing page is an excellent tool for businesses looking to maximize the conversion rate of their Paid Media campaigns. These landing pages are intentionally developed to have a narrow focus. This is because a conversion-focused PPC (pay per click) landing page simplifies the path to purchase and provides the visitor with a clear view of the desired outcome.

The key to any successful landing page campaign is understanding your business goals and what your customers are looking for. Our experts combine in-depth keyword research with a detailed overview of your business goals and objectives. A tailored and effective landing page campaign can then be crafted.

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Influencer Marketing

Influencer Marketing is a form of marketing where a social media personality is hired to promote a product or service to their online communities through their social media channels and/or blog.

Influencer Marketing is far from a new marketing strategy, although it has evolved throughout the years. In the past (and this is still happening now), celebrities and athletes would partner with brands to promote their products – think Michael Jordan and Nike. Now, we look at Influencer marketing a bit differently. Social Media personalities are now seen as ‘celebrities’ in their own right, and brands want to associate themselves with these individuals and their communities.

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Social Media Management

Remember when people debated the merits of social media? Some people wondered if it was “a fad” and whether it was a waste of time as a tool for business. Nowadays, that debate is dead – and social media won.

Social media is a tool for product announcements, customer engagement, customer service, review generation, e-commerce transactions, retargeting, general research, and much more. But perhaps most importantly, social media networks offer something unprecedented in the history of marketing: production AND distribution.

When you look at traditional forms of offline media (TV, radio, billboards, transit, print), you had to produce the creative. Then you had to pay for distribution in a separate transaction. Social media provides a solution for creative production and mass global distribution to highly targeted communities.

What do you need from a social media team managing your communities and channels? You need a thoughtful strategy governed by data. That’s where Consultus Digital comes in.

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Google Ads

Do you want to appear at the top of Google search results immediately? You need Google Ads.

Google Ads is an advertising platform that allows advertisers to place their ad on the first page of Google as long as the advertiser is willing to pay for the click. The advertiser specifies how much they’re willing to pay for a click in a specific geography for specific keywords.

Consultus Digital is the leading Google Ads Management agency in Toronto, specializing in unique strategies that generate immediate returns for our clients.

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Content Marketing

Your online marketing needs content, and your content needs a strategy.

Content marketing is the process of creating different forms of digital media (such as videos, blogs, and infographics) that provide valuable and relevant information while also promoting a brand’s products and/or services.

A strong, consistent content marketing strategy can magnify your SEO and social media efforts.

Our content marketing experts can create and execute a bespoke content marketing strategy that not only provides value to your audience but drives more traffic to your site and increases conversions. Content is king when done right.

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Videography

If a picture is worth a thousand words, then video is so much more.

Web-ready videography is an important strategy to engage in because it:

  • Informs website visitors through audio and video. This is important as not everyone will read the written content on your site.
  • Keeps your visitor on your page for longer, which is a positive ranking signal to Google. This tells Google that visitors were engaged by your site and likely found what they were looking for, boosting your ranking.
  • Can be used on your website, distributed across other social platforms, like YouTube and Facebook.

Most websites and businesses don’t have proper video collateral because they don’t know where to start, or when they do, the price tag is prohibitive. After all, if you’re not thinking about the long-term marketing benefits to video, an investment of $3,000, $10,000 or $30,000 may seem like a lot of money. Our videographers can produce high-quality video production services at a cost that fits your budget.

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Google My Business Optimization

Google My Business Optimization is imperative if you want your business to be found online.

An optimized and up-to-date Google My Business listing can help you boost customer confidence, get more clicks and more business while also keeping your customers informed and managing your online reputation.

Our Google Local Optimization service ensures you’ll be front and centre when your customers look for you on Google Search or Google Maps.

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Lead Flow Mapping & Optimization

What happens after a lead is generated?

We audit and optimize your inbound lead workflow to ensure your prospects have a seamless first interaction with your business.

Fun fact – leads responded to within 10 minutes are ten times more likely to become clients than those responded to after 24 hours.

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CRM Solutions

Customer relationship management tools are how sales departments manage their opportunities. Modern, customer-tailored CRMs allow businesses to scale quicker by ensuring sales staff follow their company’s sales process blueprint.

Our consultants are well versed in the latest CRMs on the market and work with your company to find and implement the right solution for your business.

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Sales Enablement Solutions

From inbound lead management to outbound cold calling, an organization, whether they know it or not, has processes in place to lead a customer down the sales funnel.

Many sales departments have never documented these processes or have admitted they aren’t optimized.

Having worked with hundreds of businesses, our consultants immerse themselves into our clients’ business to implement the best practices and technology, allowing them to close more business.

In this digital era, there’s no question that consumers have drastically changed their purchasing habits, so has the way organizations sell. If you aren’t relying heavily on Martech (marketing technologies) to perform the heavy lifting, you’re yet to reach your potential.

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Automations

Put your sales and marketing on autopilot.

Marketing and Sales Automation is the secret sauce of how organizations scale quickly and efficiently. Whether it be leading a prospect down the sales funnel by automating your follow-up communications or promoting a webinar through a series of drip email campaigns, modern automation solutions can automate many aspects of your marketing and sales process.

Our consultants work with organizations to identify and implement automation solutions that will increase efficiency and increase revenue.

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Supercharge your sales department

Sales Services

Ever imagined if your sales department was a well-oiled machine? Well, that’s our specialty. We inject best-in-class sales enablement experts into your organization to implement modern sales systems for the digital age. The results can be game-changing.

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Think Consultus Digital
may be a fit for your organization?

Let’s Reach Your
Potential Together

Consultus Digital  is a performance marketing agency that was developed specifically for SMBs looking to scale quickly. Still unsure? Ask yourself the following:

  • Are your sales and marketing strategies aligned?
  • Do you have a well articulated digital strategy, or has your approach to lead generation been choosing one-off services such as SEO or PPC?
  • Has it been more than 5 years since you evaluated your sales systems?
  • Feel like your current provider isn’t moving the needle?
Did you answer YES to any of these questions?
If so, you owe it to your company to schedule a 20-minute exploratory call.
SCHEDULE A DISCOVERY CALL

Client Testimonials

There’s a reason Consultus Digital is considered the best digital marketing agency in Toronto.

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Two Toronto marketers working on a campaign combining SEO & CRO

CRO vs. SEO: How They Work Together for Better Results

In the ever-evolving realm of digital marketing, two strategies often stand out: Conversion Rate Optimization (CRO) and Search Engine Optimization

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Anatomy of a High-Converting Landing Page - Consultus Digital

The Anatomy of a High-Converting Landing Page – Infographic

Landing pages are the cornerstone of converting visitors into important leads and customers. Hence we present an informative infographic that

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A Toronto marketer who is working on artificial intelligence (AI) strategy

The Role of Artificial Intelligence in Digital Transformation

In today's rapidly evolving digital landscape, businesses are constantly seeking innovative solutions to stay ahead. One such solution is the

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    136 Geary Ave
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    Toronto, ON M6H 4H1
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