With a population of over 1.4 million people, the Texas city of San Antonio is a hub for businesses across all industries, from IT and cybersecurity to manufacturing, logistics, retail, and food service. When competing for clicks and web traffic in the most visited city in all of Texas, your business must do whatever it takes to drive visitors to your website and convert them to paying customers. This includes diversifying your Pay-Per-Click (PPC) strategy.
For example, while Google Ads has dominated the world of PPC for many years, Microsoft Ads (also known as Bing ads) is an equally effective platform that so many businesses are failing to utilize.
In fact, with a robust PPC strategy developed by the #1 San Antonio Microsoft Ad agency, Consultus Digital, Microsoft can be one of the most powerful yet underrated PPC tools available to your business.
Keep reading to find out how our team will take your PPC strategy to the next level with Microsoft ads.
We’ll conduct extensive keyword research so we can clearly identify what your audience is searching for and effectively optimize your campaign.
We are incredibly diligent when it comes to tracking changes that are being made to keyword bids, as this helps us to maximize your ad budget and ROI.
We perform a detailed analysis of your campaigns at the end of each month and compile your results into a report for us to review together.
While Google Ads may feel like the obvious PPC tool for your San Antonio business, Microsoft Ads have over 1 billion monthly visits plus a niche market and a lower cost-per-click, making them an equally great, if not better a option in many cases.
If your business is struggling to find the right audience and generate leads through Google Ads, a Microsoft advertising strategy developed by our San Antonio PPC experts may just be the solution you need.
During our project kickoff, our goal is to get to know more about you and your business and ask about your:
The information you provide us will help us to tailor your PPC strategy in a way that helps maximize your ROI.
Our next step will be to set up your Microsoft Ads account. If you already have an account, we’ll perform an audit so we can identify what worked for you before and what areas we can improve upon.
We get your campaigns set up and manage them for you. We also develop a powerful targeting strategy so that your ads reach the right audience.
Your account manager will keep track of your progress and adjust your campaigns as needed to maximize performance.
Where's proud of the success we've had with our clients and love to showcase our results. Click below to see some of the great work we've done!
Organic Search—Several Cities
Increase Over Baseline Conversion Rate
1st Page Google SERP
Increase in ROAS
Greater Than Industry Conversion Rate
Increase in Revenue
We are a full-service, boutique Digital Marketing and Sales Enablement agency that focuses on digitally transforming how businesses accelerate revenue.
Our marketing arm specializes in; website and landing page development, search engine optimization, paid search management, conversion rate optimization, social media marketing, and, robust measurement solutions.
Our sales enablement arm supercharges how an organization sells by implementing modern technologies and methodologies such as chatbots, CRMs, proposal-building software, sales collateral, and much more.
There’s a reason Consultus Digital is considered the best digital marketing agency in San Antonio.
“My firm- KASE Insurance Inc. partnered with Consultus Digital two years ago. At that time we had no online strategy. Michael and his team have helped us rebuild our website and created an SEO strategy that has provided us with 150% ROI! Consultus Digital has an amazing customer service team and they truly care about their clients and deliver on their promises. I strongly recommend Michael and the Consultus Digital team to all my friends and clients.”
“The team at Consultus Digital won our business due to their thorough assessment and realignment of our digital sales and marketing strategy. Within only a few weeks of partnering with them, we increased our inbound leads significantly by reconfiguring the user experience of our website. ”
“As the VP of both Sales and Marketing for one of Canada’s largest electronic recycling companies, I wear many hats. I rely on the team at Consultus Digital to act as my outsourced, internal marketing team. Over the past 3 years, they’ve provided our company everything from website development to social media management. I would highly recommend the team at Consultus Digital to any business looking for a partner in navigating the complex world of digital.”