Toronto is Canada’s largest economic hub and an epicentre of business across all industries. From tech to real estate, media, and retail, there are so many businesses headquartered in TO with one thing in common – they’re all competing for clicks on Google.
While Google Ads has long been the go-to PPC platform for many Toronto businesses, it’s critical that you not overlook one of the most powerful yet underrated digital advertising tools – Microsoft Ads.
There are so many benefits to using Microsoft Ads (also known as Bing ads) to market your business, especially when you work with the leading Toronto Microsoft Ad agency, Consultus Digital.
Keep reading to find out how our team will upgrade your PPC strategy by introducing Microsoft ads into the mix.
We perform extensive keyword research to get a better understanding of what your audience is searching for so we can optimize your campaign accordingly.
At Consultus, we keep track of any changes being made to keyword bids and ensure your advertising budget is being spent appropriately so we can maximize ROI.
Every month, we compile your results into a detailed report that contains all of your campaign achievements and deliverables.
While Google Ads will continue to dominate PPC advertising for the foreseeable future, that doesn’t mean you should discount the power of Microsoft Ads. The Microsoft platform has over 1 billion monthly visits while offering a niche market and a lower cost-per-click. So, for brands that are struggling to find the right audience and generate leads through Google Ads, a Microsoft advertising strategy developed by our Toronto PPC experts is the way to go.
Contact us by filling out the form on our website and we’ll set up a call where you can learn more about us and how our Microsoft Ad experts will transform your PPC strategy and help you reach more leads.
Before we jump into developing your Microsoft Ads strategy, we take the time to get to know your business along with your:
This helps us tailor your PPC strategy to your specific goals and audience so we can maximize ROI. We then set up your Microsoft Ads account. If you already have an account, we’ll perform an audit to identify past strengths and weaknesses and identify areas for improvement.
We set up and manage your campaigns and develop a powerful targeting strategy that will help get your ads in front of the best audience.
Your account manager will track the progress of your campaigns and make adjustments to ensure your ads are optimized for success.
Where's proud of the success we've had with our clients and love to showcase our results. Click below to see some of the great work we've done!
Organic Search—Several Cities
Increase Over Baseline Conversion Rate
1st Page Google SERP
Increase in ROAS
Greater Than Industry Conversion Rate
Increase in Revenue
We are a full-service, boutique Digital Marketing and Sales Enablement agency that focuses on digitally transforming how businesses accelerate revenue.
Our marketing arm specializes in; website and landing page development, search engine optimization, paid search management, conversion rate optimization, social media marketing, and, robust measurement solutions.
Our sales enablement arm supercharges how an organization sells by implementing modern technologies and methodologies such as chatbots, CRMs, proposal-building software, sales collateral, and much more.
There’s a reason Consultus Digital is considered the best digital marketing agency in Toronto.
“My firm- KASE Insurance Inc. partnered with Consultus Digital two years ago. At that time we had no online strategy. Michael and his team have helped us rebuild our website and created an SEO strategy that has provided us with 150% ROI! Consultus Digital has an amazing customer service team and they truly care about their clients and deliver on their promises. I strongly recommend Michael and the Consultus Digital team to all my friends and clients.”
“The team at Consultus Digital won our business due to their thorough assessment and realignment of our digital sales and marketing strategy. Within only a few weeks of partnering with them, we increased our inbound leads significantly by reconfiguring the user experience of our website. ”
“As the VP of both Sales and Marketing for one of Canada’s largest electronic recycling companies, I wear many hats. I rely on the team at Consultus Digital to act as my outsourced, internal marketing team. Over the past 3 years, they’ve provided our company everything from website development to social media management. I would highly recommend the team at Consultus Digital to any business looking for a partner in navigating the complex world of digital.”