When you think about how to optimize your social media – and digital media as a whole – be prepared
Why invest money into lead generation if your sales process isn’t optimized?
As technology continues to advance, so does the evolution of the modern sales department. Leaders in any industry are already using modern sales systems and technologies to maximize their growth.
Are you yet to evolve your sales to the digital era? Don’t sweat it, we have a solution to build your modern sales department.
In short, sales enablement is the enhancement of how an organization sells their products or services to its customers.
From inbound lead management to outbound cold calling, an organization, whether they know it or not, has processes in place to lead a customer down the sales funnel. Many sales departments have never documented these processes, or they have, and admit they are weak. Having worked with hundreds of businesses, our consultants immerse themselves into their client’s business and implement best practices and technology that allows them to close more businesses.
As we’re now living in the digital era, there’s no question that consumers have drastically changed their purchasing habits. Similarly, so has the way organizations sell. If you aren’t relying heavily on Martech (marketing technologies) to perform the heavy lifting, you’re yet to reach your potential.
The fact is, as technology has continued to advance, the role of a salesperson has changed equally as drastically, and for the better. Software can now automate all the tedious tasks a salesperson is responsible for, allowing them to concentrate on the critical activity that leads to closing more business.
Understanding this, we at Consultus Digital have developed a solution to optimize the sales systems of organizations so they’re closing more deals. This includes:
Sales in the digital era is predictable, not a guessing game. Our sales playbooks are the same as the tech companies of silicon valley that must scale quickly. We’ve tailored this approach to the SMB market and have solutions to optimize both the inbound and outbound sales processes.
We’re big believers that lead-gen is only half the battle. The ability to sell the opportunity is equally as important and unfortunately, rarely scrutinized. This is why in addition to lead generation, our agency specializes in transforming the way organizations sell, by implementing modern methodologies and technologies. At Consultus Digital, we understand the importance of sales systems, without them, our lead generation strategies are useless.
If you manage a sales department and aren’t evaluating your sales systems every 5 years, odds are you’re behind the ball.
As the competitive landscape in any industry continues to evolve, companies that have introduced Martech (marketing technology) into their sales systems have a massive leg up.
|STRUCTURE REALIZATION||SALES PROCESS IDENTIFIED||SALES PROCESS OPTIMIZED||SALES ENABLEMENT||SALES PLAYBOOK DEVELOPED + IMPLEMENTED|
|Understanding your sales org chart||What happens after a lead is generated?||Let’s assess where we can improve||Implement technology and cadences to enhance the salesperson||Change can be scary, we’re here to help your team adapt to the modernized processes|
|For us to build your digital sales department, we need to know how your department is currently structured || || || || |
Are you ready to amplify your sales department?
Allow Consultus Digital to increase your closing rate and grow your revenue.
Schedule a free discovery call or Learn More.
Sales enablement helps align sales processes to work more efficiently, improve seller productivity, and enhance the buyer experience. These generally include optimizing technology resources such as Customer Relationship Management tools (CRM) and automation.
When implementing a sales enablement strategy, you must establish a clear structure, define your sales team roles, identify the sales process, optimize the sales process, implement new technology, and launch new sales playbooks for continued success.
When you work with Consultus Digital, our sales enablement experts will evaluate and provide solutions to improve your sales processes and help leads convert into paying clients and customers.
“My firm- KASE Insurance Inc. partnered with Consultus Digital two years ago. At that time we had no online strategy. Michael and his team have helped us rebuild our website and created an SEO strategy that has provided us with 150% ROI! Consultus Digital has an amazing customer service team and they truly care about their clients and deliver on their promises. I strongly recommend Michael and the Consultus Digital team to all my friends and clients”
Helen Stergiou, Partner
“The team at Consultus Digital won our business due to their thorough assessment and realignment of our digital sales and marketing strategy. Within only a few weeks of partnering with them, we increased our inbound leads significantly by reconfiguring the user experience of our website”
Tricia Oldfield, Vice President of Sales & Marketing
As the VP of both Sales and Marketing for one of Canada’s largest electronic recycling companies, I wear many hats. I rely on the team at Consultus Digital to act as my outsourced, internal marketing team. Over the past 3 years, they’ve provided our company everything from website development to social media management. I would highly recommend the team at Consultus Digital to any business looking for a partner in navigating the complex world of digital.
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