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Videography

If a picture is worth a thousand words then a video is critical to communicating the value proposition of your company and why they should choose you. Whether the video is meant to introduce your company or run a promotion, it's one of the best investments in digital you can make.

Videographer Toronto

Videographer Toronto If a picture is worth a thousand words then video is so much more. We have an professional videographer division with experience producing web-ready video assets for a wide range of industries and business types. Videography is an important form of collateral to invest in because:
  1. Informs your website visitor through audio and video which is important because most of your website visitors will for the most part, not read very much.
  2. Keeps your visitor on your page watching which is a positive ranking signal to Google because it means that visitors were engaged by your site and likely found what they were looking for.
  3. Video can be used on your website, and deployed primarily on YouTube and Facebook, but can also be put on a wide range of other social platforms.
The reason why most websites and business don’t have proper video collateral is because they don’t know where to start, or when they start the price tag is prohibitive. After all, if you’re not thinking about the long term marketing benefits to video, an investment of $3,000, $10,000 or $30,000 may seem like a lot of money when selecting a premier videographer in Toronto. That said, there are a lot of affordable alternatives to a large production. After all, we all have the ability to record on our cell phones, and for some videos the quality you get on a modern smart phone won’t win you any awards, but will be good enough. After all, in a video you’re not just expressing your value proposition, or offering the visitor that doesn’t want to read an alternative means of acquiring information, you’re also expressing your personality through your story, your voice and if it’s a video with real people, your body language. If 80% of communication is body language can you afford to not communicate through video? Creating a video may seem overwhelming, but it really comes down to creating a script, setting the scenes (story board), shooting and editing. There are some very cost effective ways to hiring the perfect videographer, as well as other internet marketing executed for less by being creative with your sourcing. Contact us today to discuss ways that we can produce high quality video production services at a cost that fits your budget.

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