As digital marketing rapidly evolves and search rankings grow increasingly competitive, many brands are setting their sights on new and
One of the most important parts of any marketing strategy is a strong social media presence.
With 4.55 billion people on social media — and 2 billion alone on Facebook’s family of apps — staying on top of what’s trending is a way of life. From tuning in to Twitter feeds and jumping on Instagram hashtags to creating viral TikToks, today’s most successful brands never miss a chance to tell their story and connect with customers.
A well-executed social media strategy is more than a brand awareness tool. As more than 90% of users follow brand accounts, it’s a social listening tool for jumping on trends, delivering positive customer experiences, and building lasting customer trust.
And with hundreds of social media agencies in Toronto to choose from, you need a partner you can trust. From sharing your brand’s story to growing your follower count, discover endless possibilities for customer engagement and increased revenue with social media marketing.
Consultus Digital provides social media management and monitoring services. Our experts will strategically manage your brand’s social media presence.SCHEDULE A DISCOVERY CALL
Social media marketing is just as much sharing the latest company news, and products or services and how. It’s the art of curation: a masterful combination of brand storytelling, customer engagement, impactful visuals, on-trend content, and paid ads to stand out on busy, quickly refreshing feeds.
Social media management is all about sharing a powerful story of what your business does differently—what you offer customers that no one else can. It also offers opportunities for listening in on the latest trends and conversations, responding to customers’ questions and concerns, and reaching new audiences.
With different platforms competing for users’ time and attention with different features, you need content tailored to each platform and target audiences. When done right, social media marketing boosts product discovery and customer engagement, for lasting trust and sustained revenue.
Social media is a tool for product announcements, customer engagement, customer service, review generation, e-commerce transactions, retargeting, general research, and much more. But perhaps most importantly, social media networks offer something unprecedented in the history of marketing: production AND distribution.
When you look at traditional forms of offline media (TV, radio, billboards, transit, print), you have to produce the creative. Then you have to pay for distribution in a separate transaction. Social media provides a solution for creative production and mass global distribution to highly targeted communities.
Revamping your digital presence? Here’s every reason why you need effective social media marketing to stand out in Toronto’s ultra-competitive market:
What do you need from a social media team managing your communities and channels? You need a thoughtful strategy governed by data. That’s where Consultus Digital comes in.
Consultus Digital is the premier social media marketing agency in Toronto, with decades of experience planning and executing strategies for a wide range of businesses across a diverse range of industries. To create engaging social channels, it’s essential to create a foundation that will lead to success.
With 54% of social browsers using social media to browse products and 90% of Instagram users following brands, brands that still aren’t social are certainly missing out.
Whether you’re a major industry player and household name, or a local business, social media marketing helps you connect with current and new customers in Toronto. A strong social media presence promotes trust and positive experiences — and for small businesses, competing with bigger brands and getting customers to love local.
Consultus Digital is Toronto’s leading social media marketing agency. We don’t take a cookie-cutter approach to social media marketing – every strategy we develop is unique. Our passionate team deploys social media best practices and continuously monitors new trends and features to ensure your brand stays ahead of the competition.
Prior to starting any social campaign, it’s essential to research and understand a variety of items:
There are other questions to ask, but this is a good starting point, ultimately leading to strategy.
Once the necessary background information has been gathered, we’ll create a production schedule and deployment strategy for your social media.
Once the plans and strategy are complete, it’s all about sticking to the production schedule and tracking preset KPIs through analytics.
The marketplace is fluid and ever-changing, so it’s essential to have a skilled and experienced hand at the wheel of your social media channels.
If you’re looking for an experienced social media marketing agency in Toronto and want to talk about how we can create a customized plan to achieve your business’ digital goals, let us know because we want to hear from you!
Every brand needs a strong digital presence — and social media marketing allows you to engage with customers directly, especially with interactive features. It all starts with knowing what platforms your customers are on and where they’re interacting with products and services like yours. Here’s a quick guide to leveraging social media for your business:
Social media is free, but it takes the right strategy and an experienced team of digital marketing experts and creatives to share the best types of content, leverage each platform’s unique features, and build customer loyalty.
In Toronto’s highly competitive market, it takes a combination of organic social media marketing and paid ads to succeed and edge out the competition. For a fee, you can trust reputable social media agencies who are Facebook Marketing Partners and TikTok Partners to deliver the best of brand storytelling, audience targeting, and customer engagement. See where every dollar goes — and the difference that an expert social media agency like Consultus Digital makes:
From promoting products and providing customer support, to jumping on trends, and tailoring content to customer segments, social media marketing connects you with customers throughout the shopping journey.
Whether they’re in the product discovery stage or making a repeat purchase built on lasting trust, social media management is a long-term strategy for growing brand awareness—sharing your products and services, and your mission to bring these to more customers. Social media is your sales portfolio and customer engagement hub rolled into one powerful tool:
With hundreds of social media agencies in Toronto, it takes a team of experts to design a successful social media marketing strategy that evolves with trends and platform features, and consumer preferences and shopping habits. Discover the difference in social media marketing by the most experienced, results-oriented industry experts:
The best social media agency in Toronto does more than create content and share these across your social media channels. It takes a team of creatives, campaign specialists, analytics experts, and a dedicated account manager to craft, implement, and consistently optimize your social media marketing strategy, in line with your broader digital marketing goals and industry trends. See how the experts do all these, and more:
The ultimate goal of a cohesive social media marketing strategy is engagement that translates to growth. An expert social media agency delivers:
The short answer is, nothing — except increased engagement when you partner with the right social media agency. Check out these expert tips for a smooth transition to better social media management:
Social media marketing is one part of your broader digital marketing strategy. Maximize engagement and conversions, and ensure revenue growth with a complete suite of services for crafting content, reaching new audiences, and cultivating your unique brand.
In an ultra-competitive market like Toronto and an even more competitive social media landscape, there’s certainly no shortage of social media agencies. At Consultus Digital, we are committed to rising above the competition—and taking your brand to the top of customers’ social feeds and industry trends.
“My firm- KASE Insurance Inc. partnered with Consultus Digital two years ago. At that time we had no online strategy. Michael and his team have helped us rebuild our website and created an SEO strategy that has provided us with 150% ROI! Consultus Digital has an amazing customer service team and they truly care about their clients and deliver on their promises. I strongly recommend Michael and the Consultus Digital team to all my friends and clients”
Helen Stergiou, Partner
“The team at Consultus Digital won our business due to their thorough assessment and realignment of our digital sales and marketing strategy. Within only a few weeks of partnering with them, we increased our inbound leads significantly by reconfiguring the user experience of our website”
Tricia Oldfield, Vice President of Sales & Marketing
As the VP of both Sales and Marketing for one of Canada’s largest electronic recycling companies, I wear many hats. I rely on the team at Consultus Digital to act as my outsourced, internal marketing team. Over the past 3 years, they’ve provided our company everything from website development to social media management. I would highly recommend the team at Consultus Digital to any business looking for a partner in navigating the complex world of digital.
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