January 9th, 2023
Author: Shannon Purcell
CDAP

4 Reasons You Should Choose Consultus As Your CDAP Digital Advisor

Name: Advertising
Brand: Consultus Digital
Rating: 4.8 (86 reviews)

How Consultus Digital Will Make the Most Out of Your CDAP Investment

When it comes to growing your business’s online presence and increasing online sales, it truly does take a village. This is why the Canada Digital Adoption Program (CDAP) requires your business to work with a trusted digital advisor approved by the federal government to develop your digital adoption plan.

When searching for someone to partner with on your CDAP journey, it’s important to do your research and choose a CDAP advisor with a proven track record and experience working in many different areas of digital marketing and web development. An advisor like Consultus Digital, perhaps.

Consultus Digital has been chosen by the federal government as a trusted CDAP digital advisor and has the knowledge and experience to transform your business through powerful digital technology tools.

Keep reading to learn more about the CDAP program and why you should choose Consultus Digital as your CDAP advisor.

What is CDAP?

CDAP is a program created by the federal government that provides funding to small to medium-sized Canadian businesses so they can adopt new digital technologies. A condition of the grant is that you must work with a CDAP advisor who will help your business develop a digital adoption plan.

A digital adoption plan is designed to help your business:

Develop or further an online presence
Boost eCommerce sales
Digitize business operations
Discover or unlock efficiencies
And more.

There are two streams within CDAP:

The Grow Business Online Stream: This stream offers micro-grants of up to $2,400 to help businesses explore eCommerce opportunities and adopt digital technologies.
The Boost Your Business Technology Stream: This stream reimburses approved businesses 90% of the cost of the services of a digital advisor, up to $15,000.

What is the Role of a CDAP Advisor?

A CDAP advisor will work with businesses that have received CDAP grant approval to develop a digital adoption plan that addresses how the business can grow and optimize with digital tools. This plan must be submitted to the federal government for approval. Once the plan is approved, we can get to work and put it into action.

Why Choose Consultus Digital as Your CDAP Advisor

Consultus Digital is a boutique digital agency focused on implementing powerful digital marketing and sales enablement solutions to help businesses achieve growth and increase their revenue.

Consultus team reviewing performance metrics of a CDAP grant client who implemented their digital adoption plan

As one of Toronto’s best digital marketing agencies, we have worked with hundreds of small to medium-sized companies to take their businesses to the next level and are confident that we can help you achieve amazing results with your digital adoption plan.

Here are a few reasons why you should choose Consultus Digital as your CDAP advisor:

We Specialize in All Areas of Digital Marketing

At Consultus Digital, we truly are a one-stop shop for all your digital marketing needs.

Our team specializes in all areas of digital marketing, including, but not limited to:

We Align Digital Solutions With Sales Enablement

One of the two CDAP streams focuses on boosting eCommerce opportunities.

At Consultus Digital, our team understands the importance of sales in any business, which is why we will add a sales enablement arm to your digital adoption plan to help support your online and offline sales cycles. We do this through amazing tools like:

Chatbots
CRMs
Proposal-building software
Sales collateral
And more

Aligning your operations with digital marketing and powerful sales tools helps to maximize the performance of both your in-person and/or eCommerce platform so your sales will continue to grow.

We Have a Proven Track Record

Consultus Digital has worked with hundreds of clients and provided many bespoke digital marketing services that have produced impressive results.

Here are just a few success stories gathered from our client case studies:

Harmony Resorts

Harmony Resorts is a large Ontario campground, glamping, and RV site provider that rents out seasonal sites year-round. They came to us looking to increase the sales of their year-round seasonal booking site.

Through creative landing pages, Conversion Rate Optimization (CRO), Google and Facebook Ads, and performance tracking, we helped Harmony Resorts achieve the following:

3X higher Return on Ad Spend (ROAS)
6% conversion rate, which is 74% higher than the industry average

Ontario Business Central Inc.

Ontario Business Central Inc. is a Canadian eCommerce company that helps clients register and incorporate their businesses, among other services. OBC has been in business for over 25 years and hired Consultus Digital to find a cost-effective solution to help increase its eCommerce sales revenue.

By implementing Google & Meta Ads, Performance Tracking, Strategic Ad Level Targeting & Spend, and Smart Creative Assets, we delivered the following results:

Increased Revenue by 41%
Increased ROAS by 16%
Increased users by 58%
Increased transactions by 62%

Our Reviews Speak For Themselves

Many of our clients have had great experiences working with our team and have happily provided rave reviews of our services. Here are just a couple of our best reviews:

“As the VP of both Sales and Marketing for one of Canada’s largest electronic recycling companies, I wear many hats. I rely on the team at Consultus Digital to act as my outsourced, internal marketing team. Over the past 3 years, they’ve provided our company everything from website development to social media management. I would highly recommend the team at Consultus Digital to any business looking for a partner in navigating the complex world of digital.”

– Tricia Oldfield, VP of Sales & Marketing at eCycle Solutions

“The team at Consultus Digital won our business due to their thorough assessment and realignment of our digital sales and marketing strategy. Within only a few weeks of partnering with them, we increased our inbound leads significantly by reconfiguring the user experience of our website”

– Helen Stergiou, Partner at The Office Shop

Let’s Get Started

Looking to apply for the Canada Digital Adoption Program and need some help with the process? The Consultus Digital team will help guide you through the application process to help increase your chances of success. After you’ve been approved for CDAP funding, we’ll work together to develop a digital adoption plan that will digitize your business and spring it forward to new heights.
Ready to get started? Contact us today!