+2,900%
ROAS increase of 2,900% in addition to a 33% CTR increase.
Sales Enablement Agency Toronto
Sales enablement that turns outreach into revenue.
Empower your sales team with the tools, content, and automation they need to close more deals. We align sales and marketing for better conversations and measurable outcomes.
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Sales
playbooks -
CRM &
automation stack -
Sales
content -
Coaching &
onboarding
Built by
Sales experts
Client rating
Google 4.8 ★ · Clutch 4.4 ★
Covers
Playbooks, tech stack, coaching
Strategy session
Free 30-minute strategy session
Real results
Real performance. Measurable growth.
6%
Harmony Resorts reported a 6% conversion rate and an increase in ROAS of 74%.
+41%
A 41% increase in revenue along with an efficient 16% increase in ROAS.
$420K
From zero to $420K in online sales within 10 months.
Sales service
Sales Enablement.
Why invest money into lead generation if your sales process isn’t optimized yet? Generating leads is the easy part. The real success of any sale is in closing the deal, converting leads into satisfied customers, and doing the work that makes that possible.
As technology advances, so does the modern sales department. Leaders in every industry in Toronto already use modern sales systems to maximize growth. It’s those systems that enable a sale to happen. Sales enablement lifts sales by going back to the heart of selling: aligning sales and marketing, and sharpening the messaging so more deals close.
Now you can do the same. Consultus Digital provides sales enablement for modernizing your sales department, with the tools, content, and coaching that make the difference between a lead and a customer.
Enablement, explained
What exactly is sales enablement?
Sales enablement enhances how an organization sells its products or services. From inbound lead management to outbound cold calling, every organization has processes that lead a customer down the funnel, whether it knows it or not.
Many sales departments have never documented those processes. Others have, and will readily admit the documentation is weak. Having worked with hundreds of businesses, our consultants usually find the same thing: the sales motion that works lives in a few people’s heads and doesn’t survive their next hire.
Enablement is the science of selling more, and better, through effective process. It’s a long-term strategy for empowering sales teams, supporting them in the field, and developing the messaging that actually lands. Companies that embrace it win more of the deals they forecast than companies that don’t.
The need is obvious once you look: reps regularly describe their training as ineffective, and few companies track whether their sales content works at all.
ProcessDocumented, not remembered
CoachingFor every rep
ContentTested in the field
PipelineTracked in one CRM
What our consultants usually find Before the build
The documentation gapWhere the sales process livesIn a few heads
Knowledge concentrationWhat happens when reps leaveKnowledge loss
Rep trainingHow new reps ramp upSlow ramp
Sales contentWhether it helps close dealsUntracked
The advantages
What are the benefits of sales enablement?
Four things change when the process gets built properly, and each of them compounds into the next.
Marketing and sales alignment
Enablement gets both teams and both sets of messaging working together. That transparency lets you test whether sales messaging works, generate real feedback, and make sure leads keep moving, all on one unified platform.
Intelligent customer interactions
Track leads through the funnel, identify which content they respond to, and personalize the journey. You get demographics, shopping preferences, and prior interactions, which is what lets a rep open a call already knowing something useful.
Cross-sell and upsell
Enablement is about building relationships. On a marketing automation platform you can track interactions and spot the moments where increasing a customer’s lifetime value is a service rather than a pitch.
Empower sales managers
Beyond better workflow, enablement helps managers support reps over the long term. Tracking performance reveals training needs, informs better hiring, speeds up ramp time, and develops the talent you already have.
Why it matters
Why is sales enablement important?
We’re firm believers that generating leads is only the start. The ability to sell the opportunity is equally important and rarely scrutinized. Without sales systems, lead generation strategies are wasted effort.
01 / Craft
Reps master the art of selling
From goal-setting and pre-call planning through call execution, improvisation, and continuous coaching, so every customer interaction carries more value than the last one did.
02 / Culture
Management support improves
Enablement fosters collaboration and ongoing learning, which is what produces both increased sales and the kind of long-term relationships that survive a rep changing jobs.
03 / Content
Sales content gets clearer
Messages get tested in the field and feedback flows back into redesigning the content around what customers actually respond to, rather than what looked right in a deck.
If you manage a sales department and haven’t evaluated your systems in the last year, you’re falling behind. Companies that have brought marketing technology into their sales systems have a significant advantage: with marketing automation and a CRM in place, marketing and sales work from the same data, and more deals close.
Practical decisions
How much does sales enablement cost?
Think about what your marketing and sales dollars currently pay for. Are the returns high enough to compete in a market like Toronto and reach the next stage of growth? Enablement is a strategy for getting the best value out of every dollar already being spent.
01 / Scale
Company and team size
The size of your company and sales team, your budget, and the industry you compete in. A five-rep team and a fifty-rep team need different systems, and the gap is not just license count.
02 / Ambition
Your goals for the process
Whether you want to improve the existing process or overhaul it, and what you need reps to achieve, such as consistently hitting and exceeding quota against real conversion and revenue targets.
03 / Diagnosis
Due diligence and strategy
An honest assessment of your current processes and performance, then the development of a strategy tailored to your goals and to the specific needs of your team rather than to a generic maturity model.
04 / Rollout
Technology, training, and learning
Implementing the technology, training the team, and running the continuous learning that keeps refining content development and customer touchpoints after the initial rollout.
Client ratingGoogle 4.8 ★ · Clutch 4.4 ★
Why us
Why choose Consultus Digital as your sales enablement agency?
Consultus Digital was built by sales experts. Everything we do is rooted in results, from developing the marketing strategy through to making sure customers actually move along the funnel. We turned that experience into a repeatable system for growing sales programs.
01 / Experience
Sales expertise
We’re salespeople first. Our team brings years of experience building high-performing sales programs, and we use that directly when implementing enablement and coaching your reps, rather than delegating it to a framework.
02 / Technology
Certified software partner
We’re a certified partner of various CRM and marketing automation platforms. As a technology partner we can equip your team with a customized stack for tracking the journey, automating touchpoints, and measuring growth.
03 / Fit
A tailored strategy
We don’t believe in cookie-cutter solutions. Every customer need and every sale is different, so the strategy addresses your specific pain points, develops your content, and personalizes the interactions that drive lifetime value.
The wider growth system
What other services complement sales enablement?
Enablement is the overarching strategy. It gets built out of the specific sales and marketing services that support coaching, content development, and customer touchpoints.
01 / System
CRM Implementation
The foundation of the enablement tech stack. A properly configured CRM gives you one platform for managing interactions and tracking progress through the funnel, which is what lets you find pain points and fix them.
Explore CRM
02 / Touchpoints
Marketing Automation
Automated follow-ups, newsletters, and rep tasks improve team productivity and make the customer experience consistent, so a deal doesn’t stall because someone forgot to send an email.
Explore automation
03 / Measurement
Analytics and Attribution
Combining campaign data with what happens after the handoff is what builds a real pipeline view, from impression and click through to the closed deal, instead of two disconnected reports.
Explore analytics
04 / Demand
Google Ads and Remarketing
Pairing paid campaigns with enablement lets you measure performance end to end. You see which campaigns produce leads that reps can actually close, not just leads that arrive.
Explore Google Ads
05 / Strategy
Digital Marketing Strategy
Enablement is how a campaign reaches its real goal of revenue and retention. It puts concrete steps behind moving customers along the funnel and personalizes the journey throughout.
Explore our services
1 / 5
Client Testimonials
What clients had to say.
There’s a reason Consultus Digital keeps 97% of its client accounts.
My firm, KASE Insurance Inc., has partnered with Consultus Digital two years ago. At that time we had no online strategy. The team have helped us rebuild our website and created an SEO strategy that has provided us with 150% ROI! Consultus Digital has an amazing customer service team and they truly care about their clients and delivering on their promises. I strongly recommend the Consultus Digital team to all my friends and clients.
Stanislav KojokinCEO, KASE Insurance
Google review
The team at Consultus Digital won our business due to their thorough assessment and realignment of our digital sales and marketing strategy. Within only a few weeks of partnering with them, we increased our inbound leads significantly by reconfiguring the user experience of our website.
Helen StergiouPartner, The Office Shop
Case study
I began using Consultus Digital in January of 2022 after being with a competitor for many years. The team at Consultus Digital has helped us to increase revenues over the last number of months and has brought new engaging ideas to increase our exposure within our market. They are a great team who do amazing SEO, Google ads and CRO. Highly recommend.
Laura HarveyCEO, Ontario Business Central Inc.
Case study
Such a great team to work with! Created an amazing new website for us along with managing all our paid digital ads each month.
Melissa GrahamManager, Orr Insurance
Client quote
As the VP of both Sales and Marketing for one of Canada’s largest electronic recycling companies, I wear many hats. I rely on the team at Consultus Digital to act as my outsourced, internal marketing team. Over the past 3 years, they’ve provided our company everything from website development to social media management. I would highly recommend the team at Consultus Digital to any business looking for a partner in navigating the complex world of digital.
Tricia OldfieldVice President, eCycle Solutions
Client quote
Consultus Digital has looked after our website, search, social and paid media since 2021. What sets them apart is that they care about what happens after the lead comes in, not just how many come in. When something needs attention, they’re on it.
Joseph ZayounaFounder & Managing Partner, Zayouna Law Firm
Client quote
Working with Consultus Digital over the last year has allowed us to scale our online business significantly. We’ve learned so much in the short time working with them about our business that we’ve not only been able to apply to our digital marketing efforts but other aspects of our business. We continue to be impressed with their new innovative way of thinking in the search space, which included one of the best digital reporting dashboards I’ve seen in 17 years of digital marketing.
Victoria BuottDirector of Marketing, Spieth America
Case study
Extremely happy with the overall experience working with Consultus Digital. I had the pleasure of working with Mo. Everything Mo said he was going to do, he did! We worked with Consultus Digital on a new website. Mo and the team brought our website from 2012 into 2024. Mo offered suggestions on the ways customers interact with websites, what works well, what doesn’t work well and ultimately we ended up with a very professional modern website. I would 100% recommend the Consultus Digital team!
Dean ArnillWestern Asphalt Products
Google review
1 / 8
Claim your free 30-minute strategy session
Leads are half the battle.
Let’s look at what happens after the lead arrives, and build the process that closes it. Contact us today and find out how we can help your business grow.