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USER-GENERATED CONTENT · 1 MIN READ

Harnessing the Power of Different Types of User-Generated Content (UGC) – Infographic

November 15, 2023 · Jake Matzanke
Types Of UGC & Their Impact - Consultus Digital

Explore the diverse world of User-Generated Content and how it influences today’s digital landscape through this easy-to-grasp infographic representation entitled “Harnessing the Power of Different Types of User-Generated Content (UGC)” by Consultus Digital! This will assist you in exploring the ever-evolving field of User-Generated Content (UGC) and how it affects digital marketing. Learn about the many types of user-generated content and how they influence brand presence, engagement, and online experiences.

Different Types of User-Generated Content - Consultus Digital

Jake Matzanke
Jake Matzanke
Digital Strategist & Growth Marketing

Jake is the agency's most prolific voice and its go-to strategist for full-funnel marketing. With deep expertise in conversion rate optimization, content marketing, social media strategy, and growth frameworks, he connects the dots between channels to help businesses scale. Jake's writing translates complex marketing concepts into actionable, results-driven advice.

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Capabilities
01Acquire→
02Convert→
03Scale→
Google Ads
Search, Shopping, PMax for pipeline.
Meta Ads
Facebook & Instagram, built for ROAS.
Microsoft Ads
Bing Search & Audience Network.
Amazon Ads
Sponsored Ads, DSP & marketplace.
SEO Core
Technical, on-page, content SEO.
Local SEO
Multi-location GBP and map pack.
Content Marketing
Blog strategy and pillar content.
AEO / AI Search New
ChatGPT, Perplexity, SGE visibility.
Influencer Marketing New
Creator-led with attribution.
Performance Creatives Hot
Video, UGC, static, tested weekly.
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