In the ever-evolving landscape of digital marketing, YouTube stands as a powerhouse platform, boasting over 2.7 billion logged-in monthly users.
Everyone loves to watch a good story as it happens, more than reading the reviews. Now, you can tell this story with video testimonials.
Show how your brand and trademark industry-leading solutions have helped a valued client. With this fully immersive brand storytelling experience, you’ll convince a lot more to embark on the future of business with you. 79% of consumers watch video testimonials to learn more about the companies they’re doing business with, and the products they buy, with 2 out of 3 people guaranteed to buy right after.
Are you camera-ready yet? Start today with Consultus Digital. Get the latest in videography, and start sharing customer testimonials. From concept and strategy to video capture, editing and launch, we offer everything you need to create the most compelling video testimonials in Toronto. Partner with us to create your most immersive customer experience yet — and a story worth sharing for years.
Lights, camera, action — it’s storytime. What’s your customer success story? With video testimonials, you can invite happy and satisfied clients to share it themselves, and inspire others to join them.
Video testimonials are the most compelling way to share client stories. Now, you can bring five-star ratings and reviews to life. With a happy client sharing their experiences with your brand and how your products and services have helped them, they can appeal to the 88% of consumers who treat online testimonials like recommendations from people they know and trust. Thanks to strategically placed testimonials in crucial locations like sales pages, you can boost conversions by up to 34%.
Ready to shoot video testimonials in Toronto? Check out the stories you can tell:
Straight from happy customers — compelling stories of how your winning product or service has made a difference. Client testimonials include information on who clients are, how they used a product or service, and everything they like about your brand, from guaranteed solutions to fast service.
Share what makes great customer experiences, featuring the people behind the scenes who make them happen. Feature employee testimonials to highlight your company culture, and show your people-first ethos contributes to customer satisfaction.
A quick way to shoot video testimonials, done via webcam and mobile devices, so you can easily connect and share an engaging customer story.
The full production experience — get video testimonials filmed on-site with professional camera equipment and videography techniques. Create professional, high-quality videos made to last.
At a time of smart shopping and conscious consumption, you’ll want to do a lot more than tell customers what makes your brand different. With 73% of consumers reading approximately six reviews before making a purchase, convincing video testimonials can show that your products and services work — told and verified by happy clients themselves. Simply, there isn’t anyone customers trust more than their fellow buyers.
Similar needs, similar benefits: Customer video testimonials tell powerful stories not only of your product in action, but more importantly, the leading solutions and results it has enabled clients to achieve. These allow prospective customers to visualize themselves in the same position of success once they overcome similar challenges with your expertise.
Social proof: Video testimonials are incredibly effective social proofs. Customers already expect to hear the best features of your product or service from your brand. Now, they want to hear it from others and verify their authenticity before making the same investment.
Customer-first focus: A client who raves about your brand and is willing to share their experience is proof of your dedication to customer service. They wouldn’t be going out of their way to speak about their experience if they weren’t happy — and it’s exactly this ethos that gets prospective clients excited to work with you.
Everyone wants to shop smart — prospective clients and consumers are looking to others who have done the same to make sure they’re doing it right — they’re not just reading reviews. They’re watching testimonials: client success stories, product visuals, and sneak peeks into your team hard at work. Just look at the 380% bump in conversions that the most premium products get when accompanied by customer testimonials
B2B businesses in particular have lots to gain in lasting trust and long-term client relationships, thanks to the most impactful video testimonials. For B2B clients, a smart investment requires looking well beyond product features, and more towards success stories straight from their peers who have benefited from the same industry-leading solutions.
From on-site conversion and customer acquisition to lasting client partnerships, see how video testimonials make all the difference:
Honest feedback from happy customers makes them the best salespeople — happily sharing ..their successes that you have made possible.SEE MORE
These social proofs are authentic referrals. Satisfied clients are more than happy not just to heap.. praise on you, but demonstrate their success as well — a win-win for both.SEE MORE
Feature a client’s video testimonial on your website and social channels, and encourage.. social shares for increased reach and conversions.SEE MORE
Got a great quote from a customer testimonial? Repurpose this content for various.. campaigns that demonstrate how your brand consistently goes above and beyond to meet clients’ needs.SEE MORE
Consultus Digital is Toronto’s premier video testimonial agency. As leaders in digital marketing, videography, and reputation management, we’ve developed this unique, new tool for brand storytelling, and building credibility and trust.
This is us looking to the future of building strong customer relationships — and we’re taking you behind the scenes, where the magic happens. When you partner with Consultus, you can count on us to look beyond each frame, and towards the bigger picture: embedding video testimonials in a cohesive, custom-crafted digital marketing strategy.
At Consultus Digital, we combine the art of storytelling, and the latest tools and techniques in videography to produce video testimonials. Whether it’s an on-site …or remote video capture, we use professional equipment and editing tools to ensure a highly impactful customer success story, frame by frame.SEE MORE
We don’t just stop at producing the perfect video testimonial. Our team of creatives and digital marketing experts collaborate on a comprehensive strategy for promoting… video testimonials. The ultimate measure of our success is in delivering a direct impact on customer acquisition, retention, and lifetime value.SEE MORE
We know what makes effective client testimonials because we share your commitment to client satisfaction. Just like your brand of customer success that clients …rave about, we practice the same ethos in our in-house processes. With Consultus Digital, you get a dedicated account manager always ready to support your needs, from initial concept to production and long-term campaign strategy.SEE MORE
Not all video testimonials were produced the same. You need a story that stands out and the best way to tell it. Find out what makes great storytelling and the most rewarding testimonials from happy customers.
Video testimonials aren’t about great acting. The more authentic, the better. You need a relatable and believable customer, with a strong emotional hook that draws viewers in. They need to be comfortable in front of the camera to take prospective customers on a journey worth embarking on, from the stress and confusion in experiencing a pain point or urgent business need, to relief and satisfaction.
Impactful storytelling in video testimonials happens through casual, but thoughtful conversation. By asking key questions and getting compelling responses, a great video testimonial seamlessly weaves these together to illustrate your client’s journey to success.
What’s the testimonial about? Get to the heart of your client’s video testimonial by focusing on the most compelling parts of their experience. Beyond the product, encourage clients to talk about the successes and benefits they’ve enjoyed, thanks to working with you.
Anyone with a camera or smartphone can shoot a video, but it takes professional videography to produce a video testimonial that stands out. From balancing shots of your client talking with b-roll and graphics, you’ll get a must-see and highly shareable video testimonial.
The best video testimonial starts with having the right people on the storyboard and behind the lens. Elevate your client success stories and testimonials with an expert, cohesive approach to videography and digital marketing. Discover the difference when you partner with the right video testimonial agency in Toronto.
Watch their demo reel and portfolio of video testimonial campaigns. Look at their filming and editing techniques to confirm the professional quality of the videos, and the strength of the testimonials featured.
Find out their strategy beyond video capture and editing. How do they plan on sharing video testimonials once produced? Ask them about their campaign development strategy and process to ensure maximum reach and conversions.
Ask your video testimonial agency about their process for obtaining customer or employee testimonials, the full video capture process, and editing and publishing. Find out if you have a dedicated and responsive account manager who will oversee the entire process, from the concept to filming, revisions, and long-term content strategy.
Can your video testimonial agency deliver the testimonials you need, on your timeline and budget? The best agency sets a clear schedule and budget, ensuring perfect alignment with your campaign goals.
Laura Harvey, CEO
“I began using Consultus in January of 2022 after being with a competitor for many years. The team at Consultus has helped us to increase revenues over the last number of months and has brought new engaging ideas to increase our exposure within our market. They are a great team who do amazing SEO, Google ads and CRO. Highly recommend.”
Melissa Graham, Manager
“Such a great team to work with! Created an amazing new website for us along with managing all our paid digital ads each month.”
“My firm- KASE Insurance Inc. partnered with Consultus Digital two years ago. At that time we had no online strategy. Michael and his team have helped us rebuild our website and created an SEO strategy that has provided us with 150% ROI! Consultus Digital has an amazing customer service team and they truly care about their clients and deliver on their promises. I strongly recommend Michael and the Consultus Digital team to all my friends and clients”
Helen Stergiou, Partner
“The team at Consultus Digital won our business due to their thorough assessment and realignment of our digital sales and marketing strategy. Within only a few weeks of partnering with them, we increased our inbound leads significantly by reconfiguring the user experience of our website”
Tricia Oldfield, Vice President of Sales & Marketing
As the VP of both Sales and Marketing for one of Canada’s largest electronic recycling companies, I wear many hats. I rely on the team at Consultus Digital to act as my outsourced, internal marketing team. Over the past 3 years, they’ve provided our company everything from website development to social media management. I would highly recommend the team at Consultus Digital to any business looking for a partner in navigating the complex world of digital.
READ OUR BLOG
In the world of advertising, a hook is a brief yet captivating idea or feature designed to grab the audience's
In today’s digital age, video marketing has emerged as a powerful tool for businesses, including law firms. With the increasing
You're one step closer to a FREE 20-minute consultation with an industry leader!