What Is A/B Testing? A/B testing can also be known as split testing or bucket testing (lesser used). These three terms are thrown around interchangeably but all hold the same meaning. In short, AB testing is a way to compare…
Read More
Social Media Accessibility: A How-To Guide Social media accessibility is increasingly important as more and more businesses are including online platforms such as Facebook, Twitter and Instagram as part of their marketing strategies. It’s important to keep in mind that…
Read More
Content is King Internet users in 2019 are consuming content at an increasingly historic pace. In any given minute of the day, internet users across the world post 49,380 photos and over 473,000 tweets. Since 2012, each person’s average daily time…
Read More
It’s been over a decade since Chris Messina famously first proposed the concept of hashtags in the digital world. He wanted to incorporate some kind of “groups” feature, a place in which people with similar interests could track ideas and…
Read More
Utilizing Social Media for SEO Marketing Social media and SEO are often viewed as completely separate entities when it comes to online marketing. While your social media posts may appear in Google searches, those social search engine results pages don’t always…
Read More
Recent Posts
Subscribe to RSS Feeds