A/B Testing

Why Every Business Should Be A/B Testing

July 17th, 2019 Author: in: SEO

What Is A/B Testing? A/B testing can also be known as split testing or bucket testing (lesser used). These three terms are thrown around interchangeably but all hold the same meaning. In short, AB testing is a way to compare…

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great facebook ad creative

What Does Great Facebook Ad Creative Look Like?

February 22nd, 2019 Author: in: FacebookFacebook Ads

Some companies go straight to Shutterstock to find the ‘perfect’ creative for their next Facebook ads campaign. Type in “man listening to music”, and the page loads with stock imagery of men listening to music. Then, you simply download the…

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tips for facebook ad creation

5 Tips for Facebook Ads Creation

August 13th, 2018 Author: in: FacebookInstagramPPCSocial Advertising

When you’re advertising on Facebook, you need your ad to stand out, be enticing, and be more interesting than other posts that your target market may see on their newsfeed. After all, if you saw a Facebook Ad that had…

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