{"id":3875,"date":"2021-09-01T08:00:00","date_gmt":"2021-09-01T08:00:00","guid":{"rendered":"https:\/\/consultusdigital.com\/demo2025\/?p=3875"},"modified":"2021-09-01T08:00:00","modified_gmt":"2021-09-01T08:00:00","slug":"consultus-digital-rebrand","status":"publish","type":"post","link":"https:\/\/consultusdigital.com\/blog\/consultus-digital-rebrand\/","title":{"rendered":"Consultus Digital Rebrand: New Logo, New Website, New Services"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">You may have seen on <a href=\"https:\/\/www.instagram.com\/consultusdigi\/\" target=\"_blank\" rel=\"noopener\">our social media<\/a> over the last few months that Consultus Digital has been undergoing an exciting rebrand \u2013 which we\u2019re delighted to finally reveal!<\/p>\n\n<p class=\"wp-block-paragraph\">We\u2019ve created a new logo, a new website, and added great new services to help our clients.<\/p>\n\n<p class=\"wp-block-paragraph\">Keep reading to learn more about what we changed, why we changed it, and how it can benefit you!<\/p>\n\n<h2 class=\"wp-block-heading\">Consultus Digital has Evolved<\/h2>\n\n<p class=\"wp-block-paragraph\">You may be wondering, why did Consultus rebrand? We made the decision to rebrand as we felt that our look and feel didn\u2019t align with our new team and offerings.\u00a0<\/p>\n\n<p class=\"wp-block-paragraph\">So, what&#8217;s new?<\/p>\n\n<p class=\"wp-block-paragraph\">With Consultus Digital, we&#8217;ve created a new breed of agency. We\u2019ve evolved into a new kind of hybrid agency that pairs agency and consultancy models with modern marketing and sales techniques to help you grow your business. Combining consultancy and agency models allows us to become fully immersed in our client&#8217;s business, resulting in unrivalled performance.<\/p>\n\n<p class=\"wp-block-paragraph\">When our Director of Strategy, Jake Matzanke, joined the team, he had the vision of enhancing our services to not only help our clients generate high-quality leads but also help them convert those leads into paying customers by modernizing their sales processes.\u00a0Having worked in sales for the majority of his career, Jake has a track record of optimizing sales teams and processes to help convert leads faster. He brings this wealth of knowledge to Consultus Digital, and we&#8217;re excited to be able to integrate these sales services with our marketing services.<\/p>\n\n<p class=\"wp-block-paragraph\">The introduction of these sophisticated and in-depth services wasn\u2019t reflected in our branding or website. We aim to be the best digital marketing agency in Toronto, and our branding should reflect this!<\/p>\n\n<h2 class=\"wp-block-heading\">Our New and Improved Look<\/h2>\n\n<p class=\"wp-block-paragraph\">Out with the old and in with the new!<\/p>\n\n<h3 class=\"wp-block-heading\">New Logo<\/h3>\n\n<p class=\"wp-block-paragraph\">In keeping with our brand colours, we improved our logo to reflect our new mission. Our goal is to transform the digital marketing and sales playbook to accelerate revenue for our clients.<\/p>\n\n<p class=\"wp-block-paragraph\">The new Consultus Digital logo reflects who we are \u2013 professional, creative, and passionate about what we do. With this new design, we&#8217;ve focused on a clean, modern design that encompasses our brand colours. We&#8217;ve removed the rounded font and smiley faces for a more professional look and feel.<\/p>\n\n\n\n\u00a0\n\n<figure class=\"is-layout-flow wp-block-column-is-layout-flow is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\"><img decoding=\"async\" src=\"https:\/\/consultusdigital.com\/blog\/wp-content\/uploads\/2021\/08\/logo.png\" alt=\"Consultus Logo\" \/><\/figure>\n\n\u00a0\n\n<p class=\"wp-block-paragraph\">Our old logo<\/p>\n\n\n\n<figure class=\"is-layout-flow wp-block-column-is-layout-flow\"><img decoding=\"async\" src=\"https:\/\/consultusdigital.com\/blog\/wp-content\/uploads\/2021\/08\/Consultus-Logo-Version-A-for-White-BG-300x182.png\" alt=\"Consultus Digital Logo\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Our new logo<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">New Website<\/h3>\n\n<p class=\"wp-block-paragraph\">Along with rebranding our logo, a website redesign was required. Our new website showcases our agency and consultancy services and is a better reflection of who we are and what we do.<\/p>\n\n<figure><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/consultusdigital.com\/blog\/wp-content\/uploads\/2021\/08\/Consultus-Digital-New-Website_50-1024x585.png\" alt=\"New Website - Consultus digital\" width=\"768\" height=\"439\" \/>\n<figcaption>Our new and improved website<\/figcaption>\n<\/figure>\n\n<figure><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/consultusdigital.com\/blog\/wp-content\/uploads\/2021\/08\/Consultus-Digital-Old-Website_50-1024x588.png\" alt=\"Our Website Previously Looked - Consultus Digital\" width=\"768\" height=\"441\" \/>\n<figcaption>How our website previously looked<\/figcaption>\n<\/figure>\n\n<h3 class=\"wp-block-heading\">New &amp; Improved Services<\/h3>\n\n<p class=\"wp-block-paragraph\">As mentioned, as part of our rebrand, we&#8217;re excited and happy to announce that we&#8217;ve expanded our services! These include new sales offerings:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/consultusdigital.com\/sales-enablement\/\">Sales enablement<\/a><\/li>\n<li><a href=\"https:\/\/consultusdigital.com\/zoho-crm\/\">CRM implementation<\/a><\/li>\n<li><a href=\"https:\/\/consultusdigital.com\/marketing-automation\/\">Marketing and sales automation<\/a><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">As you learn more about these services below, you can see that they complement each other to create a cohesive marketing and sales strategy. We are not like other digital agencies in Toronto! We want to help you convert the leads that are generated.<\/p>\n\n<h4 class=\"wp-block-heading\">Sales Enablement<\/h4>\n\n<p class=\"wp-block-paragraph\">Is your sales team struggling to close leads? Then your sale processes need to be optimized.<\/p>\n\n<p class=\"wp-block-paragraph\">Sales enablement is the art of making your sales process as lean as possible. An organization has to have some sort of process that helps get customers from the first point of contact to the sale. Too often, sales departments simply don&#8217;t have proper procedures for many of their sales activities.<\/p>\n\n<p class=\"wp-block-paragraph\">When our consultants work with our clients, they immerse themselves in the client&#8217;s business. This helps us create a solution tailored to the client \u2013 whether that includes best practices or technology \u2013 with the goal of allowing the client to close more business.<\/p>\n\n<h4 class=\"wp-block-heading\">CRM Implementation<\/h4>\n\n<p class=\"wp-block-paragraph\">The key to any sales team\u2019s success is a Customer Relationship Management (CRM) tool.\u00a0<\/p>\n\n<p class=\"wp-block-paragraph\">CRMs allow sales teams to efficiently manage their opportunities in order to close more business. A modern CRM is crucial to scale business.\u00a0<\/p>\n\n<p class=\"wp-block-paragraph\">Our CRM specialists can recommend and implement a CRM tool that best suits your business needs and goals.<\/p>\n\n<h4 class=\"wp-block-heading\">Marketing Automation<\/h4>\n\n<p class=\"wp-block-paragraph\">Marketing automation can generate more customers, speed up the process of customer acquisition, or improve your customer experience.\u00a0<\/p>\n\n<p class=\"wp-block-paragraph\">From chatbots and email marketing to promoting products and services, marketing automation is a powerful tool and if you use it in a well-rounded marketing strategy, it will be even more effective.<\/p>\n\n<p class=\"wp-block-paragraph\">With marketing automation, we help businesses streamline their processes by automating tasks and giving time back to work on what\u2019s important \u2013 running your business.<\/p>\n\n<h2 class=\"wp-block-heading\">Full-Service Digital Marketing Agency in Toronto<\/h2>\n\n<p class=\"wp-block-paragraph\">Coupled with our sales services, we offer a full suite of digital marketing services, from <a href=\"https:\/\/consultusdigital.com\/web-development\/\">website design<\/a> and <a href=\"https:\/\/consultusdigital.com\/web-development\/\">development<\/a>, <a href=\"https:\/\/consultusdigital.com\/seo-toronto\/\">SEO<\/a>, <a href=\"https:\/\/consultusdigital.com\/meta-ads\/\">social media management<\/a>, <a href=\"https:\/\/consultusdigital.com\/content-marketing\/\">content marketing<\/a>, to many areas of paid advertising, like <a href=\"https:\/\/consultusdigital.com\/google-ads\/\">Google Ads<\/a>, <a href=\"https:\/\/consultusdigital.com\/meta-ads\/\">TikTok ads<\/a>, <a href=\"https:\/\/consultusdigital.com\/meta-ads\/\">Facebook ads<\/a>, and so much more.\u00a0<\/p>\n\n<p class=\"wp-block-paragraph\">Peruse <a href=\"https:\/\/consultusdigital.com\/\">our website<\/a> to learn more about our wider range of services.<\/p>\n\n<h2 class=\"wp-block-heading\">Get in Touch With a Consultus Expert Today<\/h2>\n\n<p class=\"wp-block-paragraph\">Like what you see about our new services or in need of a digital marketing agency to take your marketing to the next level? <a href=\"https:\/\/consultusdigital.com\/contact\/\">Get in touch<\/a> with us for a free consultation with one of our experts to learn more about what we do.<\/p>\n\n<p class=\"wp-block-paragraph\">Let us know in the comments what you think about our rebrand!<\/p>\n\n<p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>Consultus Digital has rebranded. Learn more about our new look, new services, and how we can better serve your business.<\/p>\n","protected":false},"author":5,"featured_media":3907,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[33,19,20,120,121],"class_list":["post-3875","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-consulting","tag-digital-marketing","tag-digital-marketing-toronto","tag-marketing-agency","tag-rebrand","tag-sales-services"],"_links":{"self":[{"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/posts\/3875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/comments?post=3875"}],"version-history":[{"count":0,"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/posts\/3875\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/media\/3907"}],"wp:attachment":[{"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/media?parent=3875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/categories?post=3875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/consultusdigital.com\/blog\/wp-json\/wp\/v2\/tags?post=3875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}